Cathy Colliver – Medium

Cathy Colliver

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Why the Cluetrain Manifesto is still right

The oughts were a weird time. Looking back, it was very liminal. And it was out of the moment this change started that The Cluetrain…

May 23, 2023

Why the Cluetrain Manifesto is still right

May 23, 2023

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How audience targeting and marketing attribution metrics have failed us

A challenge on letting go of bad marketing habits

Jun 6, 2022

Ink-drawn stick person hanging from the bottom of a red heart.

Jun 6, 2022

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How can B2B marketing better connect in a fractured world?

What does it mean to practice marketing from a place of empathy?

Apr 24, 2022

$How can B2B marketing better connect in a fractured world?$

$How can B2B marketing better connect in a fractured world?$

Apr 24, 2022

How Shonda Rhimes taught me to empathize with King George III

And other perspectives on mental illness in stories

Nov 22, 2023

How Shonda Rhimes taught me to empathize with King George III

Nov 22, 2023

One learning step at a time

Sometimes you have to get uncomfortable to know better and do better—one step at a time for lasting change.

Aug 16, 2022

View from above of a black spiral staircase against a white wall, and a black and white checked tile floor

Aug 16, 2022

Choosing what we remember about the pandemic

What makes for a lasting artifact or relic?

Mar 22, 2022

Colorful lollipops scattered against a white background

Mar 22, 2022

This is the way: on finding my way back to writing and blogging

How do you get back into writing after two years?

Feb 9, 2022

This is the way: on finding my way back to writing and blogging

Feb 9, 2022

How media marketers can navigate constant change

As the pandemic and economic challenges continue with no real end in sight, figuring out how to continue marketing your organization’s…

Oct 27, 2020

How media marketers can navigate constant change

Oct 27, 2020

How to find marketing purpose during a pandemic

Figure out how you can help

Oct 27, 2020

How to find marketing purpose during a pandemic

Oct 27, 2020

Leadership Lessons from Angry Birds

(Seriously.)

Oct 13, 2019

Leadership Lessons from Angry Birds

Oct 13, 2019

Cathy Colliver

Cathy Colliver

Marketing & MBA, arts & news geek, student of history. I like to solve complex marketing challenges with agile solutions.

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